Just as ‘rich’ people think differently to ‘poor’ people, so farmers think differently to city folk. A sensible farmer plans ahead and creates reserves for the leaner times. When the pastures are at their best, he prepares the hay for the winter. When the weather is hot and when most people wouldn’t spare a thought as to how they will heat their house in winter, the farmer gathers and cuts his firewood. (An even smarter person has planned further ahead and harnessed solar energy to provide the heat they desire).
A farmer does not expect immediate results from his labours. He knows he has to invest first before he can reap the rewards. The farmer knows that before he can bring in the harvest, he must prepare the soil, sow the seed and then tend the crop. This happens over two seasons. He has to be patient while his crop grows and ripens before he can begin the harvest. He is used to delayed gratification.
How many of us understand and apply this principle when it comes to creating wealth and building a business?
Don’t we often expect to see the results soon after we’ve started? Don’t we often look for instant gratification?
How many of us keep working towards our goals persistently and consistently until we reach them? So many people give up well before they ever reach their goals. So many people get bored with the routine. So many people lack the persistence to achieve.
Some people have the attitude: “If I were paid more, I would work harder”, while others say: “I’m not paid to think!”
Some people say they would be willing to be retrained or undertake further studies if the boss paid their fees and gave them time off to study.
To me, these ideas are contrary to the laws of nature.
Of course, you had to put in the effort first, before you saw the results.
There is an old saying which goes: “the more you put in, the more you get out”. It means that you must contribute something of worth, something that makes a difference, something your customers or boss value. You have to provide the value first and the money will follow.
Creating value is about improving the quality or nature of something. It’s about using resources to produce something which others desire. It’s about turning a good idea into a useful tool.
By using your skills to create a product or provide a service that makes life easier, more comfortable, more enjoyable, more profitable or less painful, you create value. By investing in companies which add value, you increase their ability to serve others. If the companies do this successfully, their value increases, their shares (stocks) rise and your wealth grows.
The possibilities are unlimited, but you must provide value and you must take action!
For people who have grown up with an employee mentality, security is important. Sadly, there is no longer any job security. Someone, somewhere is working very hard to eliminate your current job or to perform the same service at a lower cost. An entrepreneur’s security comes from knowing that they have the ability to create value for someone else and knowing that someone else is willing to pay for it. Millionaires have confidence in their own abilities and belief in their product or service. Consequently most millionaires are entrepreneurial by nature. They are self-reliant. They live by the motto: “If it’s to be – it’s up to me!”
The late American oil billionaire, H.L. Hunt, was asked his secrets to success some years ago. He replied that in his judgement, there were just two things anyone needed to do to be successful.
The first was simply to decide exactly what you want. He observed that many people are not clear about what they want.
The second thing was equally basic: determine the price you are willing to pay, and pay the price.
Then he added, make a start at once.
Simple, yes. A quick and easy road to wealth and success – definitely not. However, once you know what you want, once you are committed to getting it by adding value for others, and once you take action, . . . experience shows that your goals soon become more achievable than you first imagined.